Website strategy and project management

Building a website? Coming out in a hot sweat thinking about the last website you built and what a nightmare it was managing it. Disillusioned with the outcomes and the results you are achieveing with your current website?

I have been involved with website development since 1994, when I was the marketing manager to launch the first subscriber based website in Australia, it was called On Australia, but went on to become the MSN.

As a starting point, everyone needs a plan as to what you want to achieve from your website, how you want to use it and manage it, how you will promote it and drive traffic to it.

Every developer you meet will say they are the best at it, but how do you pick the developer who is going to deliver what you need. Most businesses want their website to be a marketing tool, something that drives enquiry and is a great representation of the company brand.

It is all about designing a great brief then ensuring the project stays on track every step of the way.

Some of the recent website projects I have worked on:

www.recruitr.com.au

www.bikeking.com.au

www.sustainablebuildings.com.au

www.organicfactoryoutlet.com.au

www.compete.com.au